01 · WORK
Selected work.
Ten cases. Real numbers. Brand names withheld to honour client and partner confidentiality. Sector, discipline and photography are accurate; metrics are exact. References available under NDA.
1,779 registrations. 178% over target. 24 hours.
Pan-India performance campaign for a leading health insurance provider on a strict Cost-Per-Registration model — geo-fenced media, intent-led search, WhatsApp re-engagement.
10 lakh conversations. 89% read. 42% CTR.
Precision-targeted WhatsApp campaign for a leading OTT platform — personalised video plus text, segmented across smartphone owners, video consumers and existing social audiences in Tier 1 and 2 cities.
TOURISM · EXPERIENTIALA state tourism flagship event. 10 Mn reach.
On-ground experiential plus PR, social and influencer for a North-East India state tourism flagship event — press FAM, live social, integrated execution.
FMCG · BTL · RURALBuses, trains, vans and walls. A mass-market FMCG across India.
Multi-state transit OOH, rural wall painting and BTL distribution-led brand visibility across Tier 2 and 3 corridors of India.
CORPORATE · EXPERIENTIALRobots. Sketchbots. Red carpets. Marquee corporate, engineered for content.
Humanoid emcee robots, sketchbots, paparazzi-walk red carpets and immersive activation zones for a marquee corporate event.
500+ stories for a heritage hotel chain.
Year-round PR, media liaison and strategic marketing tie-ups for a heritage hotel chain across India — 500+ print and digital stories, 52.2 Mn reach.
AUTO · BTL · TRADETyre shops, dealers and trade. Brand saliency where the sale happens.
Pan-India dealer, distributor and retail-trade activation. POS, in-shop branding, trade saliency across tyre shops and lubricant retailers.
47K new followers for a European tourism board.
Always-on social and content campaign for a European principality tourism board — 210K impressions, 170K reach, 47K+ new followers, 48K video views.
A celebrity chef. An indigenous foods category. National coverage.
Indigenous foods campaign anchored by a top Indian chef. Multi-publication PR across mainline, Hindi and digital.
TRAVEL TRADE · ACTIVATIONA travel-trade marketplace at an international expo. Pavilion, buyers and inbound.
B2B travel trade activation at an international tourism marketplace — pavilion design, hosted-buyer programme, inbound-tourism conversion.
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